Critical Activities for Affiliate Marketing
by Charles Lamm
The one marketing activity that will never be blocked by the search engines is fresh, original content.
Never.
The search engines are thirsty for content. Dying for it. Can’t live without it.
People use search engines to find INFORMATION. They don’t go searching for ads, but ads is a lot of what they find.
If your surfer has a choice between a well-written article with a link to a recommended product or service, or an in-your-face flash banner with audio blaring, what do you think they will choose?
This brings us to the two critical activities all affiliate marketers must do:
- Create content with links to your affiliate products.
- Build a network of friends and prospects via email, blogs, rss feeds, and social networking sites.
You can learn Search Engine Optimization tricks and tips later. SEO matters, but not until after you have content and places to display it in place. It is beyond the scope of this ebook to teach you to market your affiliate campaigns. We need to concentrate on setting up the campaigns in the first place in Scanner Expert Optimized fashion.
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Charles Lamm is a retired attorney and a lifelong scanner who recently discovered his “affliction”. You can read this and other articles – on a variety of topics, of course – on his blog at http://www.virtualjoefriday.com. His websites include http://www.clixforbrix.com and http://www.your-dating-directory.com.
